You don’t need another analytics dashboard. You need a system that drives action
With AI intelligence at the core of every feature, Bread & Butter learns from every click, path, and conversion to create intelligent lead scores, personalized nurture, and actionable insights — turning noise into clarity and activity into revenue.
Integrates easily with your tech stack:
What makes Bread & Butter different?
Track real people, not just sessions
See the full path – from click to conversion.
No more anonymous sessions, partial funnels and broken attribution. Bread & Butter brings full visibility, showing which campaigns drive real revenue and where prospects fall off, so you can refine what works and drop what doesn’t.
Campaign level attribution
Connect UTMs, events & traffic sources directly to conversions.
Fully transparent lead conversion paths
Know every step a lead takes that resulted to a conversion.
Track visitors & actual engagement
Time on page isn’t real engagement. Know which users are truly interested.
Weekly insights & attribution reports
Skip the spreadsheets, get concise performance updates delivered automatically.
Improve lead conversion
in 60 seconds
Move beyond anonymous traffic
Flip the funnel. Verify every visitor and reduce friction to near zero. In 60s you can have cleaner data, more conversions, and CRM records that actually make sense.
Verified visitors
Replace long forms with one-click logins via 
Google, 
Microsoft or 
LinkedIn
Integrate directly to CRM
Two-way sync connects engagement data to your CRM, teaching the AI which actions truly predict conversion.
Turnkey lead capture tools
Turn every touchpoint into a verified lead source — newsletters, events, downloads, or giveaways.
No-code form integration
Works instantly with existing WordPress, HubSpot, or custom forms.
No more
lead score horoscopes:
Introducing LeadScore AI
Focus resources where it counts.
No more arbitrary lead scores.
LeadScore AI automatically ranks prospects based on real behaviors that lead to conversions, not randomly human entered points.
Even better, it learns your funnel and continues to sharpen over time. Now your team can focus on the leads that matter most.
Data doesn’t drive revenue, action does
Turn insights into outcomes.
Nurture AI is like having your own super-powered assistant. It can research each lead and their company, build personalized introductions and follow-ups, and adapt messaging all based on their behavior history…in real time.
Your outreach feels handcrafted, but Nurture AI allows you to do it at enterprise scale.
Nurture AI
(Copilot + Autopilot)
Auto-created 1:1 messages using profiles, company data, and behavioral signals.
Custom nurture templates & CTAs
Keep every interaction
on-brand and conversion-ready.
Incentive-based popups
Trigger timely offers when customer intent is highest.
Aaron Seminiano
Twister Technologies
Head of Marketing
In our first 30 days of implementing Bread & Butter into our Marketing Tech Stack, we saw an incredible 126% increase in our lead conversions.
It’s so good, it should be illegal.
Igor Stenmark
MGI Research
Managing Director
My team are not the only ones who love Bread & Butter. I use it daily!
Having the ability to know who exactly is visiting our site and what they are
interested in is a massive advantage.
Aaron Seminiano
Twister Technologies
Head of Marketing
In our first 30 days of implementing Bread & Butter into our Marketing Tech Stack, we saw an incredible 126% increase in our lead conversions.
It’s so good, it should be illegal.
Tactical insights tied to action
Where analytics end, Bread & Butter begins
Every feature is built to collapse the distance between signal and action,
helping marketing and sales teams spend less time interpreting data, and more time closing deals.
Bread & Butter doesn’t measure what happened.
It tells you who to call, what to say, and when to act.
