REAL leads that

Turn visitors into prospects instantly. Remove conversion friction, send real user data to your CRM and continue learning about your prospects as they navigate your site.

bread and Butter - Aither Water Consultancy increased conversions by 22%

Aither Water Consultancy increased conversions by 22%

Don’t take our word for it. Bread & Butter is changing the way websites gather valuable first-party data. Get the case study and see how our one-click conversion tools can increase your conversions.


See Bread & Butter’s Content Gating feature
in action when you click on the button above!

Bread & Butter IO increased the lead quality & simplified the workflows
for these brands & will do the same for you.

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How it works -
a simple use case

An unknown visitor comes (either organically or as from a CPC in this example) to your website & is presented with the Bread & Butter IO ‘Continue with’ conversion tool.

The visitor signs in with an account they already have and trust (Google in this example).

‘‘You can’t have a conversation with an IP Address. Bread & Butter changed that.’’

Andrew D – Managing Director, MGI Research LLC

Choose the login methods your users trust & use.

Gate content
One-click conversions
Social login
Newsletter sign ups & more.

Get the tools so you can get the data.

Get started in minutes – not days

Bread & Butter integrates seamlessly with your other tools.

Use one of our turn-key connections or remix to develop your own.

The reviews speak for themselves

Check out what people are saying on


Supercharge your website with kick-ass
first-party data (analytics) that provide actionable insight.

Bread & Butter integrates and passes valuable information (and updates user profile with every session) to
your existing CRM, or acts as a standalone CRM.

bread and Butter - Supercharge your website with kick-ass<br> first-party data (analytics) that provide actionable insight.

Questions? We get a few

Why use Bread & Butter?

To reduce friction in your sign-up or sign-in process and future-proof your website with a first-party data strategy. Or have access to user event analytics to know your visitors and what content they are engaging with.

What’s required to use Bread & Butter?

A Bread & Butter account and a short code is all you need started. Setting up your website shouldn’t take more than an afternoon and will start collecting first-part data and allowing authentication from the start.

Do I need coding skills to use Bread & Butter?

All of Bread & Butter’s features are configured in the backend of your Bread & Butter app. Configurations have step-by-step guides to make sure you’re configured correctly. Adding the functionality to your website is easy; add our shortcode to your website.

How much does Bread & Butter cost?

All accounts start with a free trial so that you can test us out see how Bread & Butter works on your website. Once you’re ready to launch, choose one of our plans. Have a small website and want to reduce friction for your users? We have a plan for that. Need a larger user limit or other functions? We have a plan for that as well. Please view our full pricing by clicking the button below.