WordPress Plugin – Installation

Last updated July 23, 2025

Take the Lead

Gating content to see who visits your WordPress site is good; knowing and nurturing them is better. To get Nurture Ai agents working for you and learning about your visitors. Install, activate and connect the Bread & Butter WordPress plugin.

The Bread & Butter WordPress plugin lets you:

Gate content with an email or social login
Capture valuable first-party data from your current forms (no extra work, just better data)
Offer opt-in options (newsletter or offers) to increase your conversion rate

Install & activate

Download the Bread & Butter WordPress Plugin.
Log in to your WordPress admin panel as an Administrator.
Go to Plugins on the left side menu, then click the Add New Plugin button at the top.
Click the Upload Plugin button at the top.
Choose the ZIP file you downloaded in Step 1 and click Install Now.
Once installed, click Activate and you will be taken directly to the Bread & Butter Dashboard.